Stop Comparing, Start Competing (With Yourself)
Is it okay to compare yourself to other real estate agents?
The answer? Sometimes. But more often than not, it does more harm than good.
If you find yourself feeling discouraged when another agent posts a massive closing month or shares their rankings, you’re not alone. The truth is, comparison can be either fuel or friction. The key is knowing which one it is for you.
Comparison Can Be Motivating—Until It’s Not
Some agents thrive on seeing others win. It lights a fire. It sparks ideas. It pushes them to take action. But for many, especially in today’s always-posting, always-producing world, it has the opposite effect.
You start to feel like you're behind
You question your own strategy
You pull away from your goals instead of toward them
If seeing other agents' wins shuts down your momentum, it's time to stop watching and start refocusing.
Every Agent Has a Different Strength
The most dangerous assumption you can make is that everyone is playing the same game with the same tools.
Some agents are incredible at:
Networking and events
Cold calling and conversion
Video and social media
Working a tight geographic farm
Others are not. And that’s okay.
You might be great at nurturing long-term relationships, but not love the spotlight. Or you might shine on camera but struggle with follow-up systems.
If you try to mimic another agent's entire business without considering your own natural strengths, you're setting yourself up for burnout or disappointment.
The Better Metric? Compete With Yourself
Here’s a better mindset: instead of comparing your Q4 to someone else’s highlight reel, compare it to your own Q4 last year.
Ask yourself:
Did I grow my business from where I was six months ago?
Have I improved a system, skill, or habit since this time last year?
What can I do in the next 90 days that pushes me forward—not someone else?
It’s not about beating them. It’s about becoming the agent you know you can be.
If You Want to Compete—Make It Healthy
Competition can be powerful when it’s friendly, mutual, and goal-oriented. Challenge a friend in your office to:
See who can make the most calls this month
Schedule the most listing appointments
Hold the best open house
Keep it light. Keep it encouraging. Keep it rooted in accountability, not ego.
Final Takeaway
In real estate, no two agents build their business the same way. What works for someone else might not work for you—and what does work for you might not be something others can copy.
So take what inspires you. Leave what doesn’t. And focus on becoming the sharpest, most dialed-in version of you. Because that’s who your clients are hiring.
At CrossView Realty, we believe your success should feel like yours.
If you want to be part of a culture that encourages growth without comparison, we’d love to have a real conversation about your goals—and how we can support them.
